Beyond Boundaries
OCTOBER 14-17, 2025 | DALLAS, TX

Ticket Prices Increase in

Don’t wait... event will sell out!

Don’t wait... event will sell out!

It’s Time to Rewire How You Win

Join the only event that’s helped housing industry professionals dominate for over 30 years.
Come learn the strategies today’s top producers are using to scale faster – even in uncertainty.

If You’re Waiting for the Market to Get Better… You’re Already Falling Behind.

This market has people stuck. You’re working harder than ever and it still feels like you’re falling behind. Every deal feels like a fight.

While most of the industry is paralyzed, the top 1% are doing something different.

They’re getting clear. Getting focused. They’re building systems, tightening their database, re-engaging past clients now—not when it’s too late. It’s time to rewire how you think, operate, and grow your business—so you stop playing defense and start leading the market.

And the only room built to help you do that is at Sales Mastery 2025 in Dallas.

Other events throw tactics at you.

sales mastery Shatters Your Limits

Clarity

You won’t leave with a list, you’ll leave with a plan.

At Sales Mastery, everything is designed to give you clear, focused direction for your business, your database, and your next move.

Conversion

What you learn here works.

You’ll get real strategies from top producers that are working right now to increase production, close more deals, and deepen key relationships.

Confidence

This isn’t motivation—it’s mental mastery.

You’ll rebuild the mindset you need to lead in uncertainty, show up with authority, and execute at a level most won’t touch in this market.

YOUR SPEAKERS

Learn from the Pros Who Are Consistently Winning. (More coming soon!)

Todd Duncan

Creator of Sales Mastery. High Trust Selling pioneer. Known for helping LOs build sustainable, scalable businesses for over 30 years.

Tom Ferry

The #1 real estate coach in the world. For the first time in 7 years, Tom and Todd share the stage to deliver insight from both sides of the deal.

Sue Woodard

Mortgage industry icon turned growth strategist using 30+ years of originations, fintech leadership, and keynote storytelling to craft unforgettable customer journeys and strategic, advice‑driven growth.

Meridith Elliott Powell

Business growth strategist, sales & leadership expert, and bestselling author showing how to grow through uncertainty.

Dave Savage

Founder of Mortgage Coach and fintech visionary. Championing transparency, education, and advice-based lending to help win trust and close more deals.

Jim Murphy

#1 NYT Best Selling Author of Inner Excellence. Previous Outfielder of the Chicago Cubs. Mental Skills Coach for Professional Athletes.

Tom Ziglar

CEO of Ziglar Inc., Leadership Author and Speaker, and son of Zig Ziglar, helping you build purpose-driven success.

Rene Godefroy

Resilience coach and motivational force gone from Haitian Refugee to Fortune 500 stages, here to light a fire under you.

Michael Burt

High-performance coach teaching how to activate “prey drive” and close under pressure.

Clayton Collins

Founder & CEO of HousingWire/HW Media. Bridging data, journalism, and strategy to keep housing pros informed and ahead of the curve.

Cheri Tree

Founder of Codebreaker Technologies and world-renowned sales psychologist. Master of decoding buying behavior to boost connection & conversion.

Denise Donoghue

“The Mortgage Nerd.” a trusted top producer showing you how she makes complex mortgage solutions simple and achievable for today’s homebuyers.

Brian Covey

Former pro‑soccer player turned mortgage leader who shows how mindset, resilience, and strategy fuel extraordinary business results.

Alex Kutsishin

Co-Founder & CEO, Fuel !nc. | Co-Founder, Trust Engine/Sales Boomerang. Helping lenders know when to act so they never miss an opportunity.

Sharla Ellis

“Utah's Premier Mortgage Lender”, Top Originator @ Fairway. Delivering you powerful tools and perspective shifts that turn “what‑if” dreams into “what‑is” realities.

Neel Dhingra

Top Originator | Founder of Foward Event | Social Media Expert. Showing you how to build a personal brand on socials and cut through the noise.

Jay Tsao

Director at Pivo and a longtime innovator in real estate technology and digital marketing showing you how to use AI in a simple, effective way to connect with your audience, stand out online, and generate real leads… without spending money on advertising.

Sean Herrero

Top Producer, “The Adventure Lender,” & Coach. Enlightening originators on how to be amarket leader with a tiny team AND healthy work-life balance.

Kerry Kalendra

Founder & CEO of MTA Mortgage Brokers in Australia, sharing his expertise in messaging that moves markets and drives connection.

Abdel Khawatmi

Top Producer, “Got Mortgages?” showing you how he’s turned AI from a buzzword into a business advantage, and how you can too.

Simon Thomsen

Peak Performance Coach helping entrepreneurs get healthy and build lasting routines to transform their body, energy, and mindset.

David Lykken

Founder, President & Chief Transformational Officer of Transformational Mortgage Solutions. Host of the “Lykken on Lending” Podcast

Michelle Berman-Mikel

Owner of Berman Media PD, Author of The Black Line & Creator of Beyond The Method framework. Teaching you how to use the power of leverage to turn social channels into a prospecting tool.

Justin Padron

Top Mortgage Originator, NEO Home Loans. Helping buyers have confidence and clarity around their home loan and empowering Realtors to win more.

Craig Davis

Executive Coach & Founder of Ascend Xperience and master of modern leadership. Equipping mortgage pros with the mindset, skillset, and habits to lead with impact and grow with intention.

Don GOettling

Co-Owner, CEO, & Co-Host of Sales Mastery powered by Momentum Builder, leading change in the housing industry for over 30 years. Dedicated to giving back to the industry and helping you succeed.

Gino Fronti

Co-Owner, CFO, & Co-Host of Sales Mastery powered by Momentum Builder. Watch his video to get a sneak peek of what you’ll get after buying your ticket!

Why you MUST attend this year!

This is Your (New) Competitive Advantage

High-Impact Sessions

The best minds in the industry sharing their proven frameworks.

EXCLUSIVE NETWORKING

Connect with the top mortgage and real estate professionals in the country.

Next-Level Execution

Walk away with actionable strategies
you need to implement immediately.

plus… what you get before the event

Freebies & Discounts

  • Monthly membership to Todd Duncan’s Trust Sells Nation until Sales Mastery 2025

  • 90 days free - Fuel, Inc., a next-generation online performance training platform

  • 1 year free - Selling Power magazine, giving you insight and best practices

  • 15 days free - ShrEDIT video editing services (25% discount after free period)

  • Other free/discounted services added throughout the year!

Preliminary Agenda

This is subject to change and is meant to serve as a guide for your travel plans.

  • Tuesday, Oct. 14

    KICKOFF DAY

    12pm Registration opens
    1pm Level Up Leadership (for current & aspiring sales leaders)
    5-8pm Kickoff Session & Party

  • Wednesday, Oct. 15

    Relationships, Referrals
    and Revenue

    7am Breakfast
    8am-5pm Sessions

  • Thursday, Oct. 16

    Innovation, Technology
    and Growth

    7am Breakfast
    8am-4pm Sessions
    4:30pm Happy Hour & Cornhole Tournament

  • Friday, Oct. 17

    Efficiency, Energy
    and Excellence

    7am Breakfast
    8am-1pm Sessions
    12:30pm Event Concludes

Stop Playing Defense... 

Start Leading the Market.

If you want the rest of 2025 and 2026 to look different…

If you’re tired of waiting, guessing, and grinding…

If you’re ready to lead…

Get the tools you need to change the trajectory of your business… and LIFE!

October 14–17, 2025 | Dallas, Texas

Title Sponsor

platinum sponsors

special sponsors

gold sponsors

Silver Sponsors

media partners

THE VENUE

Hyatt Regency in Downtown Dallas

Click here to book your discounted room by September 15th!

Seats are limited and this event WILL SELL OUT!

WHY ACT NOW

  • $595 launch pricing through November 2024

  • $795 early bird through June 30

  • $845 until August 14

  • $895 until September 14

  • $995 until October 7

  • $1295 full retail price until the event

PLUS: installment plans now available!

  • 3-pay option thru 8/1

  • 2-pay option thru 9/1

WHAT PEOPLE SAY

  • Advance to the next level

    “I highly recommend attending Sales Mastery if you are a mortgage professional seeking to advance to the next level of your career. It has been the BEST investment, commitment, and engagement decision I have made professionally. My only regret is I wished I would have done it sooner!”

  • You're impacting thousands!

    “You’ve created an amazing voice, you've brought people together, and you are impacting thousands!!!!

    Thank you. Our industry truly needed a gamechanger like this.”

  • My income is up 300%!

    “My volume production is up by 150%, and my personal income is up by nearly 300%! In one year, I’ve added 7 figures more income. I also have more time for myself and my family. I’m working less than 25 hours a week!”

  • thank you for reinvigorating me

    “I wanted to personally thank you for reinvigorating me this week. I have loved the variety of speakers in your Momentum Builder event. I found words of wisdom from all speakers I was able to listen to… It is a testament to both of you that even though I don't know either of your personally, I feel like I do! Thanks again! 👏”

  • doubled my sales

    “I personally doubled my sales, and I also led my branch to double their volume and profits. I feel confident about the future.”

  • thank you

    “Sales Mastery has helped me focus on the important, delegate the mundane, and eliminate the unnecessary. I’m more productive, my team is more productive, and last year we helped 400+ families with loans.”

  • this has reawakened me

    “I just wanted to say how grateful I am that I joined.

    I realized that I have just been reacting for a while and this has reawakened me. I can only imagine how many people came to find that they truly NEEDED this and didn't even know it!”

  • I’ve been struggling

    “We’re never met, but I wanted to reach out and say thank you for all the time, energy, and effort you put into putting this week together… I’ve been struggling with how to grow… Your content, speakers, the message you’re delivering is so needed right now… These speakers have got me thinking forward again so thank you!

  • transformative

    “To be honest, I wasn’t sure if I wanted to attend. I thought it sounded too good to be true. But I decided to bite the bullet and I’m so glad I did. This has transformed not only my life but the lives of my team members. Now I’m watching my team members exceed their goals, increase their income and it is so REWARDING!”

  • seemed impossible

    “As a new loan officer, I have achieved the success that seemed impossible. I am going to surpass my goal of $25M (90 Families) my first year in the industry. Sales Mastery was the Game Changer!”

  • Win win win

    “This helped me win back my time with more efficiencies, better delegation and solid boundaries for the benefit of my personal life!“

  • I felt inspired

    “The speakers were great! The energy in room was solid. I felt inspired to continue to improve in every area of my life...physical, mental, spiritual, and success.”

  • changed my entire approach

    "Sales Mastery changed my entire approach to business. The relationships I built at this event led to my best year ever."

  • pays for intself 10x over

    "I walked away with real strategies I could implement immediately. This event pays for itself 10x over."