
Beyond Boundaries
OCTOBER 14-17, 2025 | DALLAS, TX
Kickoff is in...
BOGO OFFER EXTENDED!
BOGO OFFER EXTENDED!

It’s Time to Rewire How You Win
Join the only event that’s helped housing industry professionals dominate for over 30 years.
Come learn the strategies today’s top producers are using to scale faster – even in uncertainty.
If You’re Waiting for the Market to Get Better… You’re Already Falling Behind.
This market has people stuck. You’re working harder than ever and it still feels like you’re falling behind. Every deal feels like a fight.
While most of the industry is paralyzed, the top 1% are doing something different.
They’re getting clear. Getting focused. They’re building systems, tightening their database, re-engaging past clients now—not when it’s too late. It’s time to rewire how you think, operate, and grow your business—so you stop playing defense and start leading the market.
And the only room built to help you do that is at Sales Mastery 2025 in Dallas.
Other events throw tactics at you.
sales mastery Shatters Your Limits
Clarity
You won’t leave with a list, you’ll leave with a plan.
At Sales Mastery, everything is designed to give you clear, focused direction for your business, your database, and your next move.
Conversion
What you learn here works.
You’ll get real strategies from top producers that are working right now to increase production, close more deals, and deepen key relationships.
Confidence
This isn’t motivation—it’s mental mastery.
You’ll rebuild the mindset you need to lead in uncertainty, show up with authority, and execute at a level most won’t touch in this market.
YOUR SPEAKERS
Learn from the Pros Who Are Consistently Winning
Todd Duncan
Creator of Sales Mastery. High Trust Selling pioneer. Known for helping LOs build sustainable, scalable businesses for over 30 years.
Tom Ferry
The #1 real estate coach in the world. For the first time in 7 years, Tom and Todd share the stage to deliver insight from both sides of the deal.
Sue Woodard
Mortgage industry icon turned growth strategist using 30+ years of originations, fintech leadership, and keynote storytelling to craft unforgettable customer journeys and strategic, advice‑driven growth.
Meridith Elliott Powell
Business growth strategist, sales & leadership expert, and bestselling author showing how to grow through uncertainty.
Dave Savage
Founder of Mortgage Coach and fintech visionary. Championing transparency, education, and advice-based lending to help win trust and close more deals.
Jim Murphy
#1 NYT Best Selling Author of Inner Excellence. Previous Outfielder of the Chicago Cubs. Mental Skills Coach for Professional Athletes.
Tom Ziglar
CEO of Ziglar Inc., Leadership Author and Speaker, and son of Zig Ziglar, helping you build purpose-driven success.
Rene Godefroy
Resilience coach and motivational force gone from Haitian Refugee to Fortune 500 stages, here to light a fire under you.
Michael Burt
High-performance coach teaching how to activate “prey drive” and close under pressure.
Clayton Collins
Founder & CEO of HousingWire/HW Media. Bridging data, journalism, and strategy to keep housing pros informed and ahead of the curve.
Bill Hart
Executive Coach, Speaker, Podcaster & Author focused on helping you close the gaps between where you are and where you want to be
Denise Donoghue
“The Mortgage Nerd.” a trusted top producer showing you how she makes complex mortgage solutions simple and achievable for today’s homebuyers.
Sean Herrero
Top Producer, “The Adventure Lender,” & Coach. Enlightening originators on how to be amarket leader with a tiny team AND healthy work-life balance.
Brian Covey
Former pro‑soccer player turned mortgage leader who shows how mindset, resilience, and strategy fuel extraordinary business results.
Alex Kutsishin
Co-Founder & CEO, Fuel !nc. | Co-Founder, Trust Engine/Sales Boomerang. Helping lenders know when to act so they never miss an opportunity.
Dan Catinella
FinTech Executive | Digital Transformation | Strategy | Innovation | Customer Loyalty | Business Growth. Chief Lending Officer at Total Expert.
Sharla Ellis
“Utah's Premier Mortgage Lender”, Top Originator @ Fairway. Delivering you powerful tools and perspective shifts that turn “what‑if” dreams into “what‑is” realities.
Neel Dhingra
Top Originator | Founder of Foward Event | Social Media Expert. Showing you how to build a personal brand on socials and cut through the noise.
Jay Tsao
Director at Pivo and a longtime innovator in real estate technology and digital marketing showing you how to use AI in a simple, effective way to connect with your audience, stand out online, and generate real leads… without spending money on advertising.
Geoff Zimpfer
Author of Disrupt or Die and Host of the Housing Wire Top Rated Podcast, Mortgage Marketing Radio. Showing you how to utilize AI to your advantage.
Michelle Berman-Mikel
Owner of Berman Media PD, Author of The Black Line & Creator of Beyond The Method framework. Teaching you how to use the power of leverage to turn social channels into a prospecting tool.
Ken Perry
President & Founder of Knowledge Coop. Proving you can have work-life balance, even in today’s technologically driven world!
Jeremy Forcier
Top Originator, Performance Coach, Keynote Speaker. Showing you how he maintains his top producing numbers in any market.
Alec Hanson
Lifelong veteran of the mortgage industry from receptionist to Top 1% Originator to Chief Marketing Officer to SVP of Production sharing his vision of the mortgage professional of the future.
Abdel Khawatmi
Top Producer, “Got Mortgages?” showing you how he’s turned AI from a buzzword into a business advantage, and how you can too.
Natalie Overturf
Vice President, Divisional Sales Leader with a proven record of cultivating culture, clarity, and consistency
Jeremy Bordner
Vice President of Regional Production, helping you reach new levels of production and purpose.
Justin Padron
Top Mortgage Originator. Helping buyers get confidence and clarity around their home loan and empowering Realtors to win more.
Kerry Kalendra
Founder & CEO of MTA Mortgage Brokers in Australia, sharing his expertise in messaging that moves markets and drives connection.
Dustin Owen
Creator & Host of The Loan Officer Podcast. Founder & CEO of TLOP's Originator Coaching Community
Kristin Messerli
Executive Director of FirstHome IQ, NextGen Homebuyer Research and Strategy. Dedicated to fostering financial literacy and homeownership among young adults.
SASHA STAIR
#1 Best-selling author and leadership expert. Chief Marketing Officer, Xactus. Name Housingwire 2025 Marketing Leader & 2023 Woman of Influence
Simon Thomsen
Peak Performance Coach helping entrepreneurs get healthy and build lasting routines to transform their body, energy, and mindset.
Sean Herrero
Top Producer, “The Adventure Lender,” & Coach. Enlightening originators on how to be amarket leader with a tiny team AND healthy work-life balance.
David Lykken
Founder, President & Chief Transformational Officer of Transformational Mortgage Solutions. Host of the “Lykken on Lending” Podcast
Craig Davis
Executive Coach & Founder of Ascend Xperience and master of modern leadership. Equipping mortgage pros with the mindset, skillset, and habits to lead with impact and grow with intention.
Don GOettling
Co-Owner, CEO, & Co-Host of Sales Mastery powered by Momentum Builder, leading change in the housing industry for over 30 years. Dedicated to giving back to the industry and helping you succeed.
Gino Fronti
Co-Owner, CFO, & Co-Host of Sales Mastery powered by Momentum Builder. Watch his video to get a sneak peek of what you’ll get after buying your ticket!
Why you MUST attend this year!

This is Your (New) Competitive Advantage
High-Impact Sessions
The best minds in the industry sharing their proven frameworks.
EXCLUSIVE NETWORKING
Connect with the top mortgage and real estate professionals in the country.
Next-Level Execution
Walk away with actionable strategies
you need to implement immediately.
plus… what you get before the event
Freebies & Discounts
Monthly membership to Todd Duncan’s Trust Sells Nation until Sales Mastery 2025
90 days free - Fuel, Inc., a next-generation online performance training platform
1 year free - Selling Power magazine, giving you insight and best practices
15 days free - ShrEDIT video editing services (25% discount after free period)
Other free/discounted services added throughout the year!
Preliminary Agenda
This is subject to change and is meant to serve as a guide for your travel plans. Click here for a more detailed agenda.
Stop Playing Defense...
Start Leading the Market.
If you want the rest of 2025 and 2026 to look different…
If you’re tired of waiting, guessing, and grinding…
If you’re ready to lead…
Get the tools you need to change the trajectory of your business… and LIFE!
October 14–17, 2025 | Dallas, Texas

Title Sponsor
platinum sponsors
gold sponsors
special sponsors
VIP Dinner
Headshots
Registration & Charging Stations
Snacks
Kickoff Party
Pep Rally
Pep Rally
Swag
Coffee
Books
Silver Sponsors
media partners

THE VENUE
Hyatt Regency in Downtown Dallas
Click here to book your discounted room by September 15th!
bogo offer EXTENDED!
WHAT PEOPLE SAY